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prAna Direct Marketing Manager (CRM)

1000064I Requisition #
Thanks for your interest in the prAna Direct Marketing Manager (CRM) position. Unfortunately this position has been closed but you can search our 154 open jobs by clicking here.

Education and Experience Requirements:
  • Bachelor’s degree in business, statistics or related technical discipline is required
  • 3 to 5 years of experience in marketing with an emphasis on analyzing direct marketing performance, specifically email and direct mail
  • Budget experience with managing and tracking budgets and expenses
  • Expert understanding of direct marketing strategies and impact
  • Ability to work with agencies, consultants and internal team members to achieve goals
  • Experience running CRM programs, and expertise with data & insights
  • Exceptional problem-solving abilities, technical knowledge and data analysis skills
  • Strong leadership and project management skills
  • Understanding of direct mail production processes and pricing
  • Proven ability to effectively communicate actionable insights

Technical Skills and Experience:
  • Experienced with Web Analytics tools such as Google Analytics and Omniture / Adobe Analytics
  • Data visualization programs such as Tableau
  • Understanding of data and personal information security best practices
  • Understanding of current direct marketing regulations
  • Advanced Excel, SQL a plus

Employee must be able to perform essential functions of position with or without reasonable accommodations.

**Please note: All candidates will be subject to a post-offer background check which may include, depending on position requirements, criminal history, credit history, driving record, employment verification, education and reference check.

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